The truth about today is, there isn’t enough time.
If I say I’m going to do it today, it will be done.
That’s why I’ve been telling a lot of clients that I cannot do X, Y, or Z today, or tomorrow, or perhaps even for a few weeks.
By taking on too much, something suffers. Either the quality of the project, the deadline promised, or, both.
They don’t always like to hear that it’s not going to be done today, but, I do believe they’d rather hear the truth.